Description
Practice Area: Operations – Content Writer
- Assess and create content for online marketing presence
- Improve inbound marketing based on company goals and facilitate sales through brand and product promotions.
- Creating content or lead generation strategies to help reach goals.
- Develop multi-channel communication strategies to enable digital and other forms of marketing.
- Track and report on the effectiveness of all communications, web statistics reporting.
- Releasing financial markets insights papers featuring industry participants.
- Summarizing events and webinars.
- Creating interactive financial content.
- Writing blogs, white papers, and social and media content to increase digital footprint.
- Create topical content with PR potential.
- Proofread and edit content according to guidelines.
- Create content marketing plans based on data trends.
- Continuously checking the website\blog performance and coming up with solutions to help the company stand out.
Qualifications
Bachelor’s degree in Communications, Marketing, English, journalism, or related field.