Position title
Senior Manager / Director Marketing
Description
Practice Area: Markets
Description:
- Work with the leadership in conceptualizing, strategizing, and enhancing visibility for the firm brand.
- Routinely provide marketing direction to business strategy, design annual marketing plans and provide inputs on marketing investments.
- Research competitors to stay current with industry trends.
- Oversee and develop strategy for corporate website monitoring & improvement.
- Keep marketing collaterals updated/ create fresh collaterals for all new service lines introduced during the year for all locations.
- Provide direction on client proposals, newsletters, technical white papers, and other promotional materials.
- Execute seminars, webinars, conferences, and firm sponsored events.
- Keep abreast of social media trends; respond to changes relevant to the organization's marketing strategies.
- Use social media tools to create and promote the organization's brand. Create, or assist in the creation of, photos, videos, and written content.
- Engage with stakeholders through the organization's social media platforms. Analyse engagement data. Set key performance indicators (KPIs) such as a target number of likes or shares for social media campaigns.
Qualifications
Postgraduate/ MBA
Experience
10 – 15 years
Skills
Proficiency with HTML, digital media formats and editing tools. Excellent copywriting and editing skills.
Demonstrated understanding of social media platforms, content, and trends.
Job Location
Mumbai, India
Date Posted
April 29, 2022
